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Business/Industry
Company
manage business processes for companies around the world. It
combine its process expertise, information technology
expertise and analytical capabilities, together with
operational insight derived from its experience in diverse
industries, to provide a wide range of services using global
delivery platform.
It
provides business process outsourcing (BPO) and software implementation
solution to its clients worldwide.
It
have a unique heritage. It built it's business by meeting the
demands of the leaders of the General Electric Company, or GE,
to increase the productivity of their businesses. It began in
1997 as the India-based captive business process services
operation for General Electric Capital Corporation, or GE
Capital, GE’s financial services business.
Since
January 1, 2005, it have
entered into contracts with more than 35 new clients in a
variety of industries, including banking and finance,
insurance, manufacturing, transportation and healthcare.
Company have the benefit of a multi-year contract
with GE that provides it with committed revenues through 2013.
In addition, it have opportunities
for expansion with many new clients.
Business/Industry
outlook
In
Offshore BPO business the companies in developed countries
with high labour cost shift some or most of their business processes
like data entry, inquiry handling, documentation, tele marketing,
customer care help lines, data analysis etc (which can be done
and deliver through electronic medium) to other countries with
cheap & skilled labour.
Main
reason behind evolving of offshore BPO business is the cost
advantage due to availably of cheap & skilled labour in
various developing countries. Although with the time this cost
advantage has be reduced to some extent due to rising economic
conditions which lead to hefty pay rises.
More
over recently the decline in Dollar as compare to most currencies
put a extra pressure on margins of these offshore BPO
companies which already working with thin margins. As most of
these companies earns in dollar but spend in local currency,
every 1% decline in Dollar can easily hit company's margins by
0.5%. The effect of this exchange difference is not fully evident
as of yet due to currency hedge done by most of the companies
but as we go forward if dollar don't rise the effect will be
much more evident and hard on offshore BPO companies.
Although
the industry in dollar terms will kept on growing with time
but if dollar stay at these levels the advantage of offshore
BPO business will be decline so as the margins, particularly
of those companies which earns its most revenue from US and accrued
their most expenses in developing countries like India.
All
in all the future of offshore BPO depends on economic
advantage it can deliver as compare to onsite & in-house business
process units, which currently is on decline.
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