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Business :- Online testing/education industry.

Listing :- Nasdaq

Symbol:- "ATAI"

Business Overview

IPO Report

Offer/Objects of issue

Online testing/education industry

Industry, Growth and Outlook  

China is one of the fastest growing economy in world, which also is the one of the world's largest testing markets in terms of test takers, with 122.7 million test candidates in 2006, according to estimates. 

Online testing/education industry growth depend upon growth of services and educational sector and job market in China. 

  • Currently China is more a manufacturing based economy but as economy matures services sector is expected to play more and more important role in economy which will further expand the growth opportunities for industry.

  • China's education market is experiencing rapid growth in terms of both the number of schools and the number of students, especially at the post-secondary higher education level. which is further expected to rise due to rise in economy and lifestyle in country.

  • Due to rapid rise in economy the china job market is growing with rising demand for skilled & certified workers/employees.

Online education and test preparation offer many advantages over traditional mediums :-

  • Its cheaper and had more vast reach.

  • Provide students the flexibility to take interactive courses at times and in locations most convenient to them.

  • Its fast and provides instant results.

Due to all above factors coupled with rapidly growing popularity of computer and internet the outlook for online testing/education is very positive.

 

This article reflects personal view of the author about the company and one must read offer prospectus and consult its financial adviser before making any investment decision